Estonia’s first private capital based jewellery company has been operating already for over 25 years.
Our trademark is a perfect gemstone, which is seconded by original design and unique execution. Because each such gemstone is unique, each our piece is unique and they can be found all around the world.
Exclusively Yours is not just a slogan – it has been our credo since the very beginning. Aurum Jewellery house was born out of our passionate wish to offer our compatriots original jewellery with unique design and real gemstones, to encourage them to wear and value jewellery. The unique jewellery collections by Aurum brand are made in the cooperation of gemmologist Heli Kuulman, jewellery artist Anneli Tammik and jeweller Margus Horn.
The ideas of our newest collection Dialogue With Gemstone were born mainly out of the dialogue between Heli and the gemstone, the execution is from the jewellers of Aurum. The creators of Aurum, Allan Paidre and Heli Kuulman are happy to admit that their dream has become a reality! Thanks to the constant dedicated work, learning and self-improvement, we are known and recognised in Estonia as well as abroad. The carefully selected gemstones with the best colour, purity and perfect cut play the most important role in our jewellery – diamonds, rubies, sapphires, emeralds, pearls, opals, garnets, tourmalines and tanzanites are among the best known that have provided inspiration for creating the original jewellery of Aurum.